<?xml version="1.0" encoding="UTF-8" ?><!-- generator=Zoho Sites --><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><atom:link href="https://blog.clanity.com/blogs/business/feed" rel="self" type="application/rss+xml"/><title>Clanity Blog News &amp; Events - Clanity Blog , Business</title><description>Clanity Blog News &amp; Events - Clanity Blog , Business</description><link>https://blog.clanity.com/blogs/business</link><lastBuildDate>Thu, 23 Apr 2026 14:32:16 -0700</lastBuildDate><generator>http://zoho.com/sites/</generator><item><title><![CDATA[Survival of Local Brick and Mortar Businesses Is Vital: Are They Dying?]]></title><link>https://blog.clanity.com/blogs/post/survival-of-local-brick-and-mortar-businesses-is-vital-are-they-dying</link><description><![CDATA[Are They Dying? The local brick-and-mortar business has seen a significant decline in the past few years. Many people believe this is due to the rise o ]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_3ukW3UL-QiWe0tI6wFkCUw" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_JLKFOz6zTXSwvKbyhqLP6w" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_Jge7zqdRTkGiAhgDKMr_iA" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_Co1UMLHxf9mg5jKfurJjCg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Co1UMLHxf9mg5jKfurJjCg"] .zpimage-container figure img { width: 1080px ; height: 608.49px ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_Co1UMLHxf9mg5jKfurJjCg"] .zpimage-container figure img { width:723px ; height:407.35px ; } } @media (max-width: 767px) { [data-element-id="elm_Co1UMLHxf9mg5jKfurJjCg"] .zpimage-container figure img { width:415px ; height:233.82px ; } } [data-element-id="elm_Co1UMLHxf9mg5jKfurJjCg"].zpelem-image { border-radius:1px; } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/files/articles/clanity-19.png" width="415" height="233.82" loading="lazy" size="fit" data-lightbox="true"/></picture></span></figure></div>
</div><div data-element-id="elm_aOlZmFK6S9WA8gBUWrv0IQ" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_aOlZmFK6S9WA8gBUWrv0IQ"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-center " data-editor="true"><div style="color:inherit;text-align:left;"><div style="color:inherit;"><div style="color:inherit;"><div style="color:inherit;"><div style="color:inherit;"><span style="font-size:26px;font-weight:bold;">Are They Dying?</span></div></div><div><br></div><div style="color:inherit;">The local brick-and-mortar business has seen a significant decline in the past few years. Many people believe this is due to the rise of online shopping and technological advances that allow more people to connect with customers through digital marketing. But some of these brick and mortar stores are carrying signs telling their closure, with no notice given. There are many different opinions on whether or not the death of local brick-and-mortar shops is happening. While some believe that local shops are dying, others argue that the closure of a few stores does not automatically mean it is a widespread closure affecting all of them.&nbsp;</div><div><br></div><div style="color:inherit;"><div style="color:inherit;"><span style="font-weight:bold;font-size:26px;">Why are Local Brick and Mortar Businesses Important in the Economy?</span></div></div><div><br></div><div style="color:inherit;">The local brick-and-mortar store provides a place to do business and provides a great source of income for the store owner. These stores keep people employed. With so many people losing their jobs due to outsourcing and technological advances and business closures, it is tough for new businesses to expand and it is even more difficult for people to find a new jobs.&nbsp;</div><div><br></div><div style="color:inherit;"><span style="font-weight:bold;font-size:26px;">Why Should they Adapt to New Online Marketing Strategies Like Blockchain?&nbsp;</span></div><div><br></div><div style="color:inherit;">Quite a few of these local brick-and-mortar businesses are still thriving, but because the economy is rather difficult to profit with continually, many will have to close down if they fail to compete. With the help of blockchain technology, local brick-and-mortar businesses can benefit from new marketing strategies that will help bring them traffic from people worldwide who are interested in their products or services.&nbsp;</div><div><br></div><div style="color:inherit;"><div style="color:inherit;"><span style="font-size:26px;font-weight:bold;">Social Media&nbsp;</span></div></div><div><br></div><div style="color:inherit;">Many of these local brick-and-mortar businesses have already created a social media page to interact with their customers. It provides a way for customers to get information about the business whether they are entering the store or not. These businesses can also set up a rewards program to reward their customers for every purchase that they make. Clanity is a rewards program set up to help local brick and mortar businesses by giving rewards to their loyal and new customers when they visit or engage with their business. With the rise of online businesses, local brick-and-mortar businesses must adapt to new marketing strategies to remain in business.&nbsp;</div><div style="color:inherit;"><br></div><div style="color:inherit;"><div style="color:inherit;"><div style="font-size:14px;"><span style="font-weight:700;">OUR OFFICIAL CHANNELS</span></div><div style="font-size:14px;">Website -&nbsp;<a href="https://www.clanity.com/" target="_blank">https://www.clanity.com/</a></div><div style="font-size:14px;">Discord -&nbsp;<a href="https://discord.gg/6rDdVwextJ" target="_blank">https://discord.gg/6rDdVwextJ</a></div><div style="font-size:14px;">Telegram -&nbsp;<a href="https://t.me/clanity" target="_blank">https://t.me/clanity</a></div><div style="font-size:14px;">Twitter -&nbsp;<a href="https://twitter.com/clanityofficial" target="_blank">https://twitter.com/clanityofficial</a></div><div style="font-size:14px;">Facebook -&nbsp;<a href="https://www.facebook.com/clanityofficial" target="_blank">https://www.facebook.com/clanityofficial</a></div><div style="font-size:14px;">Linkedin -&nbsp;<a href="https://www.linkedin.com/company/clanityofficial/" target="_blank">https://www.linkedin.com/company/clanityofficial/</a></div><div style="font-size:14px;">Medium -&nbsp;<a href="https://medium.com/%40clanity" target="_blank">https://medium.com/@clanity</a></div><div style="font-size:14px;">Reddit -&nbsp;<a href="https://www.reddit.com/r/Clanity/" target="_blank">https://www.reddit.com/r/Clanity/</a></div><div style="font-size:14px;">Instagram -&nbsp;<a href="https://www.instagram.com/clanityofficial/" target="_blank">https://www.instagram.com/clanityofficial/</a></div></div></div><div><br></div></div></div></div></div>
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